Cracker Barrel's rebrand reversal follows financial struggles Cracker Barrel is facing financial challenges with mixed sales results and tariff pressures as its CEO moves forward with a corporate transformation project. Orignial Source: https://www.foxbusiness.com/markets/cracker-barrels-rebrand-reversal-follows-financial-struggles Previous article: Cracker Barrel tight lipped as logo switch incites backlash Prev Next article: Cracker Barrel took down Pride page after rebrand fiasco Next