Why Your Business Should Have an Active Social Media Presence

Active Social Media Presence

Did you know that the ad spend on Facebook grew by almost 30% in 2020? According to the same report, the trend indicated that budgets were tightened but more budget was allocated to digital channels and social media.

Furthermore, the trend is set to continue in 2021.

Role of Social Mediahttp://feedproxy.google.com/~r/SmallBusinessTrends/~3/caQy0vInxXo/active-social-media-presence-business.html

More Than 60,000 PPP2 Loans Approved in First Week of Lending

60,000 PPP2 Loans Approved in First Week

The Small Business Administration (SBA) has announced that it has so far approved some 60,000 Paycheck Protection Program (PPP) loans in its first week since the second round of PPP2 relief was made available to small businesses. During the period from January 11 to January 17, 2021, over $5 billion in loans were provided through some 3,000 lenders.

During the same period, PPP was able to provide access to community financial institutions that specialize in serving underserved communities. This includes minority-, women- and veteran-owned small businesses by smaller lenders.

More Than 60,000 PPP2 Loans Approved

Through the Consolidated Appropriations Act (CAA) signed into law in December 2020 some $284 billion has been earmarked for small businesses relief through the Paycheck Protection Program (PPP2). Certain existing PPP borrowers can also apply for a Second draw PPP Loan. The first two PPP r

Read more: http://feedproxy.google.com/~r/SmallBusinessTrends/~3/-8yrU4vKGFQ/60000-ppp2-loans-approved-in-first-week.html

Best Countertop Display Units for Business

Countertop displays organize a collection of items for your customers to browse and make selections. Be they brochures magazines, jewelry, or any item of interest they help boost visibility and sales.

By placing them near checkout counters, they increase the chances of customers making additional purchases. They entice customers to make those last-minute purchases thus improving your bottom line. Countertop displays can also help increase brand awareness by highlighting the main features of the products that are being displayed. This can help reinforce your brand online and offline.

Countertop displays come in a wide range of form factors and materials, and only you can decide which one will best suit your business. If you are you searching for countertop displays here are a small number of styles and materials to give you an idea of what is available.

Best Countertop Displays Top Pick: MOOCA Showcase Rotating Acrylic Display Runner Up: MyGift 4-Tier Industrial Designed Display Best Value: Mind Reader SNACKCAR

 

MOOCA Showcase Rotating Acrylic Display

MOOCA Lockable Showcase Rotating Acrylic Display Stand with 4 Removable Shelveshttp://feedproxy.google.com/~r/SmallBusinessTrends/~3/CQ8ZeI2jhWk/countertop-display.html

6 Tips for Expanding Small Business Sales on a Budget

Expanding Small Business Sales

Despite temporary Covid-related economic setbacks, small business owners across the nation are hopeful for a speedy rebound.

Despite nearly two-thirds of entrepreneurs admitting to SCORE that 2020 didn’t produce company profits, 55% remain optimistic that they’ll be able to grow their businesses in 2021.

Yet growth doesn’t come without careful planning, especially for C-suite executives working on a tight budget.

Expanding Sales on a Budget

Scaling up on the heels of a pandemic may sound tricky. However, it’s doable—and doesn’t have to break the bank. In fact, sales leaders from organizations of all sizes can take a few cost-effective steps to get a larger industry share without risking fiscal security. And if your goal is to gain traction, you’ll want to consider adding at least a few to your operations.

1. Narrow your sales targets.

It’s highly tempting to try to sell to every B2B or B2C prospect at once. The trouble with this type of “see what s

Read more: http://feedproxy.google.com/~r/SmallBusinessTrends/~3/I78PZrneRCk/expanding-sales-on-a-budget.html

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