Why the Cracker Barrel logo change triggered an 'emotional shockwave'

Marketing experts analyze Cracker Barrel's logo controversy, comparing it to Aunt Jemima and Uncle Ben's changes and explaining why some rebrands trigger emotional reactions

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https://www.foxbusiness.com/lifestyle/why-cracker-barrel-logo-change-triggered-emotional-shockwave

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Why the Cracker Barrel logo change triggered an 'emotional shockwave'

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